CEQUENS Chats is a recorded series of interviews with the CEQUENS team that covers all things tech, innovation, and industry leadership to help businesses take the lead in the digital transformation journey. In this bi-monthly series we take building meaningful connections to new heights by interviewing CEQUENS’s finest on everything from regional startup trends and effective B2B marketing strategies to breakthroughs in omnichannel technology and company-level digital transformation initiatives.
Our fourth guest is Ashraf Othman, VP Commercial Strategy Execution.
In this episode, Ashraf settles the digital transformation versus digitization debate once and for all, while highlighting the hidden factors behind a successful business journey in transformation. Listen to the full interview below.