Blog | CEQUENS

Driving Business Growth Through B2B Marketing

Written by CEQUENS Team | Apr 2, 2023 7:00:00 AM

CEQUENS Chats is a recorded series of interviews with the CEQUENS team that covers all things tech, innovation, and industry leadership to help businesses take the lead in the digital transformation journey. In this bi-monthly series we take building meaningful connections to new heights by interviewing CEQUENS’s finest on everything from regional startup trends and effective B2B marketing strategies to breakthroughs in omnichannel technology and company-level digital transformation initiatives.

Our second guest is Yara Milbes, VP Global Marketing.

Have you ever wondered about the role of grit and instinct in the B2B marketing journey? In this episode, Yara teaches you how to create personalized experiences, set SMART goals, and utilize data to achieve B2B marketing success. Listen to the full interview below.

 

Looking for a trusted communication solutions partner? CEQUENS can help.